hello energy, GRESB and tenant engagement…

Almost everyone in real estate is either considering investing in energy efficiency or actively doing it. An alarming few, however, succeed in communicating their efforts and achievements to their stakeholders: tenants, visitors, and the public at large. We at hello energy have what you need to really ‘do good and tell about it’.

The core elements hello energy delivers are: visualize, communicate, activate. Their combination of data, content and software gathers real-time information about a property’s energy footprint and then broadcasts it to an online dashboard and screens, installed in the lobby of each building: visible to visitors and tenants alike. The value their solution brings has been acknowledged via their Premier Partnership with GRESB.

GRESB is of course the growing global standard in proper environmental, social and governance practices that allows fair benchmarking real estate at the asset portfolio level – for international agencies with more than a few assets in play.

Tenant engagement & data management

hello energy’s Benno Schwarz: “What our solutions play into most strongly are the areas of tenant engagement and data management – two core components of GRESB. Tenant engagement is another word for making tenants aware of their energy consumption and getting them to play their part; data management is the core of our product. We truly isolate and record energy output at the property level, in such a way that gives instant insight to all involved.”

“We have already been working with several leading clients in real estate, including Rockspring, citizenM, Prologis and Syntrus Achmea. Here’s a wrap-up of their activities with participants in GRESB so far.”

Rockspring

This well-known provider of business and commercial real estate recently filled in its commitment to tenant engagement by implementing hello energy for all units in its portfolio in The Netherlands. Schwarz: “We’ve been engaged in installing hello energy screens, sensory equipment and software for the past six months. Today, each property’s energy footprint is communicated to each building’s tenants and is available with a connection to GRESB.”

citizenM

“Though citizenM is a committed subscriber to GRESB, our collaboration with them dates further back. We have been involved with citizenM since 2015, with our solution monitoring their energy and water consumption in hotels worldwide.”

Syntrus Achmea

Syntrus Achmea Real Estate & Finance is the largest investment manager in the Netherlands, specialising in real estate and mortgage investments for institutional investors. With their sustainability ambitions, it is natural to participate and aim for outperformance within the GRESB survey. Stakeholder engagement is an important part of sustainability/ ESG and thus the GRESB assessment. That’s why Syntrus Achmea Real Estate & Finance has chosen to do a pilot in which communication of sustainability information with tenants is central. They have chosen to place screens and software that, amongst other things, communicate energy output to visitors and tenants in order to achieve higher awareness and lowering CO2 footprint of the real estate object. We started working with them this year.”

Prologis

“Prologis is a global player in commercial real estate and distribution centers, catering to clients such as Coolblue and DHL. As a global leader they have subscribed to GRESB since the early days of the benchmark, but they had little means of communicating their successes to the community. With hello energy, that has now changed significantly.”

Instant reward

Schwarz says he’s particularly fond of the response our product gets from the end user, the tenants: “One of Prologis’ major tenants is DHL. They’ve told me how they love the fact that their energy footprint is now visualized in front of them: when they make an effort to preserve energy, it shows on the screen. Instant gratification – for us, DHL and Prologis as well, of course.”

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